The most famous cosmetic surgeon in the world is Brazilian. No wonder, according to the statistics, Brazilians are quite crazy about cosmetic operations. Every year more than 900.000 of them take place in Brazil.
Ivo Pitanguy lives and works in Rio de Janeiro, his two long-established clinics are always very busy, because here works the “Michelangelo of the scalpel”. Pitanguy is globally regarded as the guru of his field. Does he like that?
The name Pitanguy like no other represents the opportunities of cosmetic surgery – and is already used as an independent verb.
The book that everybody in the business has to read was, of course, written by Pitanguy: “Aesthetic Plastic Surgery of Head and Body”. After more than 30 years it’s still the “bible” within the scene. How to become the worldwide known star of cosmetic surgery? What kind of motivation was pushing him?
But even the master had to start at the bottom. Does he like remembering those times?
Pitanguy operated kings, presidents, actors and sportsmen – the list of celebs is long: Sophia Loren, Brigitte Bardot, Gina Lollobrigida and Niki Lauda, who has officially confirmed the treatment after his racing car accident. But most of the renovated breasts, bottoms and noses belong just to normal people. Successfully restored patients admire Pitanguy. What about himself, could he always fulfill the extremely high expectations?
We asked people at Copacabana beach what they think about beauty.